Game Date: Thursday, September 10, 2015
Teams: Pittsburgh Steelers @ New England Patriots
Network: NBC
You’re reading what I hope will be the first of many Game Reports in which I document my growth as a novice NFL TV fan. You can check here if you’d like to learn more about my plans.
I’ve tentatively adopted the New England Patriots as one of my enemy teams, so this evening I was rooting for Pittsburgh Steelers to come out on top. I thought Pittsburgh did a great job overall and that those cheaters New England had some lucky breaks. I’m also suspicious that New England was jamming the radio signals so the Pittsburgh Steelers’ coaches couldn’t communicate with one another.
TV Razzle Dazzle
A visually stunning show. Superb camera work, even during some pretty heavy rain. I liked the way the players introduced themselves in little headshots on the bottom of the screen when they took possession of the ball. Was also impressed with the fancy graphic they had ready to summarize all the Brady to Gronkowski passes. Musical score: classic jock/gladiator music. I also liked the split screen with the reaction time stopwatch showing how long the QB held the ball before passing it.
Entertainment value
2/5. I really tried to get emotionally engaged and to care about what happened, but it was hard. There were some passes and touchdowns that were impressive — especially the ones New England made. Those made me a little disappointed, but they also seemed like pretty lucky breaks.
Commercial commentary
This is who’s paying the bills. During this show they cut away from the stadium about every five minutes in order to advertise. There were 112 separate commercial messages between the opening credits and the end of the game (a few were repeated throughout the evening). The first commercial of the NFL regular season was for the KIA Sorento. Lots of fantasy football ads and NBC ads promoting other NBC programs. Plenty of car, truck, and cellphone/smartphone ads, too. Fewer beer commercials than I would have expected. The full list is at the bottom of this report.
Interesting Extras
The kickoff was preceded by a Superbowl Celebration ceremony where the Patriots trotted out all four of their Superbowl Trophies. The first three were carried by former players, and last year’s trophy was carried by the team owner. Lots of loud music, smoke, fireworks. Then the Patriots ran onto the field to the accompaniment of gladiator music. There was a PSA for some 50th Superbowl promotion — something about passing a golden football across the US so kids can touch it? The commentators liked pointing out whenever something was the “first of the season” — the first touchdown, the first interception. There was also a kerfluffle about the Steelers’ radios not working. Since I’ve decided to hate the Patriots, I’m going to go ahead and believe they intentionally sabotaged the radio equipment; don’t try to confuse me with any facts like the NFL saying it was an electrical problem. As if.
So much to learn
Some specific terms tonight that I didn’t understand: touchback, nickelback, first & 10. I recall the cheer from high school — “First and 10, do it again,” but I was just repeating what others said. Not sure what a conversion is. Also need to look into special teams and just what that means.
Points to Ponder
How do they decide which commercials to run during timeouts and injury delays? Which little video clips and commentary topics are planned ahead of time, and which ones are spontaneous? Do Fantasy Football businesses get a special deal on their advertising? — seems like the network could give them a discount since fantasy ball must increase network viewership.
Here’s the commercial roster for the first NFL game of the 2015-16 season. I may have missed a few — they came pretty fast and furious.
Quarter | Commercials: Pittsburgh @ New England, Sep 10 2015, NBC | Category | Ad Number |
HT | Northrup King | Agriculture | 56 |
3 | Southwest | Airline | 69 |
3 | BMW | Auto | 66 |
3 | BMW | Auto | 70 |
1 | Bridgestone Tires | Auto | 20 |
2 | Chevrolet | Auto | 24 |
2 | Chevrolet | Auto | 28 |
2 | Chevrolet | Auto | 35 |
3 | Dodge Ram | Auto | 89 |
4 | Ford | Auto | 96 |
4 | Ford | Auto | 101 |
2 | KIA | Auto | 41 |
2 | KIA | Auto | 43 |
1 | KIA Sorrento | Auto | 1 |
4 | Mercedes | Auto | 92 |
4 | Mercedes | Auto | 93 |
1 | Toyota | Auto | 8 |
HT | Toyota | Auto | 60 |
3 | Volkswagen | Auto | 73 |
3 | Volkswagen | Auto | 80 |
4 | Navy Federal Credit Union | Banking | 106 |
2 | Bud Light | Beer | 32 |
3 | Bud Light | Beer | 75 |
1 | Coors Light | Beer | 10 |
3 | Coors Light | Beer | 82 |
2 | Michelob | Beer | 36 |
3 | Michelob | Beer | 88 |
3 | Snickers | Candy | 74 |
3 | ATT | Cellphone | 78 |
4 | Sprint | Cellphone | 98 |
1 | Verizon | Cellphone | 3 |
1 | Verizon | Cellphone | 12 |
2 | Verizon | Cellphone | 27 |
2 | Verizon | Cellphone | 30 |
3 | Verizon | Cellphone | 67 |
2 | Windows 10 | Computer | 51 |
4 | Windows 10 | Computer | 100 |
1 | Draft Kings | Fantasy Football | 13 |
2 | Draft Kings | Fantasy Football | 31 |
2 | Draft Kings | Fantasy Football | 45 |
3 | Draft Kings | Fantasy Football | 68 |
1 | FanDuel | Fantasy Football | 2 |
1 | FanDuel | Fantasy Football | 7 |
1 | FanDuel | Fantasy Football | 15 |
2 | FanDuel | Fantasy Football | 50 |
1 | NFL.com Fantasy | Fantasy Football | 11 |
2 | NFL.com Fantasy | Fantasy Football | 52 |
HT | NFL.com Fantasy | Fantasy Football | 59 |
4 | NFL.com Fantasy | Fantasy Football | 109 |
HT | Football Is Family | Football | 64 |
2 | NFL Game Pass | Football | 39 |
3 | NFL Game Pass | Football | 85 |
4 | NFL Sunday Night Football | Football | 112 |
1 | SNFAllAccess | Football | 5 |
HT | American Family | Insurance | 55 |
1 | Geico | Insurance | 6 |
2 | Nationwide | Insurance | 40 |
2 | USAA | Insurance | 44 |
HT | Century Link | Internet | 63 |
4 | Black Mass | Movie | 90 |
2 | Everest | Movie | 23 |
4 | Furious 7 | Movie | 102 |
3 | Scorch Trials | Movie | 83 |
2 | Sicario | Movie | 33 |
1 | Steve Jobs | Movie | 9 |
HT | Jimmy Johns | Restaurants | 62 |
2 | McDonalds | Restaurants | 29 |
4 | McDonalds | Restaurants | 91 |
HT | Papa Murphys | Restaurants | 57 |
1 | Subway | Restaurants | 4 |
2 | Subway | Restaurants | 46 |
3 | Direct TV | Satellite TV | 71 |
3 | Direct TV | Satellite TV | 76 |
3 | Direct TV | Satellite TV | 79 |
4 | Direct TV | Satellite TV | 107 |
1 | Reebok | Shoes | 16 |
1 | Samsung | Smartphone | 17 |
1 | Samsung | Smartphone | 19 |
3 | Samsung | Smartphone | 84 |
4 | Samsung | Smartphone | 94 |
2 | Adidas | Sports Apparel | 25 |
4 | Puma | Sports Apparel | 105 |
2 | Under Armour | Sports Apparel | 48 |
4 | America’s Got Talent | TV Show | 108 |
2 | Bastard Executioner | TV Show | 37 |
1 | Best Time Ever | TV Show | 18 |
HT | Best Time Ever | TV Show | 61 |
2 | Blindspot | TV Show | 26 |
2 | Blindspot | TV Show | 34 |
2 | Blindspot | TV Show | 42 |
HT | Blindspot | TV Show | 53 |
1 | Heroes Reborn | TV Show | 14 |
3 | Heroes Reborn | TV Show | 81 |
HT | Kare 11 News | TV Show | 58 |
4 | Law & Order: SVU | TV Show | 103 |
4 | Nascar | TV Show | 104 |
3 | Nascar Live | TV Show | 77 |
3 | NBC show | TV Show | 86 |
HT | Sunday Night Football on NBC | TV Show | 65 |
2 | The Blacklist | TV Show | 47 |
1 | The Player | TV Show | 22 |
4 | The Player | TV Show | 110 |
3 | The Voice | TV Show | 72 |
4 | Today Show | TV Show | 111 |
4 | Tonight Show | TV Show | 99 |
4 | GE | Utilities | 95 |
4 | GE | Utilities | 97 |
2 | Natural Gas | Utilities | 49 |
HT | Xfinity | Video | 54 |
3 | Xfinity | Video | 87 |
1 | Destiny | Video game | 21 |
2 | Xbox | Video Game | 38 |